A few years ago, Yael Ben-David spotted a gap among the wealth of resources for UX writers and content designers: How can we show the value of UX writing?
So she held a few talks on the topic and as they attracted a lot of interest, she developed her work into a book.
Yael joined me for a chat about
- The benefits UX writing can bring a business
- How to measure the success of UX writing
- Her framework to set goals and find solutions
- The increasing demand for specialized UX writers
- Challenges and opportunities in the current job market
Follow Yael Ben-David on LinkedIn
Get the book The Business of UX Writing