UX Design News Hubb
Advertisement Banner
  • Home
  • UX News & Trends
  • UX Mentoring & Learning
  • Contact
No Result
View All Result
  • Home
  • UX News & Trends
  • UX Mentoring & Learning
  • Contact
No Result
View All Result
Wellnessnewshubb
No Result
View All Result
Home UX News & Trends

Branding and visual identity for Montrean

admin by admin
January 17, 2023
in UX News & Trends


Ryan Pinheiro and team took the saying “we value our history by choosing the right place to live” to drive the direction of their branding and visual identity project for Montrean real estate company.. A family-owned real estate office brand from the interior of São Paulo, Brazil. For the project, there was a need for a name with strong phonetics that conveyed tradition and security, that was familiar but that did not use the owners’ last name, so “Montrean” appears.

Going back to the past, the team analyzed that in the Neolithic period, during the construction of the historic monument Stonehenge (England), people began to leave nomadism and begin the search for strategic places to live. The brand carries the concept of Stonehenge stones, in addition to the great historical reference, the stones form a kind of house, composing the perfect house to live in, the exact purpose of the brand.

To make the brand more didactic for your customers, Ryan and team look to translate Montrean’s services into its own symbol. The same being changeable, covering the types of real estate worked on, such as houses, apartments and commercial properties.

Brand Manifest

“We believe that each person has their space in the world, our duty is to find it for you. We are involved with the history of each family that seeks us out, in order to present the right property for the right person. Makes it more alive, we know how to choose this place assertively.”

Image may contain: electric blue and cobalt blueImage may contain: abstract
Stonehenge (England), inspiration for the Montrean’s symbol.

For more information check out Ryan on:



Source link

Tags: brandinggraphic design
Previous Post

12 Steps To Finding The Perfect Logo Design

Next Post

The storytelling power of simple design solutions | by Jon Robinson | Jan, 2023

Next Post

The storytelling power of simple design solutions | by Jon Robinson | Jan, 2023

Recommended

5 Best User Testing Tools

1 month ago

Field Notes and Hatch Show Print Come Together For Unique Letterpressed Memo Books

4 months ago
Replacing the Double Diamond, Figma videos, tangible UI [+special survey] | by Fabricio Teixeira | Oct, 2022

Replacing the Double Diamond, Figma videos, tangible UI [+special survey] | by Fabricio Teixeira | Oct, 2022

3 months ago

Here’s how to get an AI to write a cover letter for every position you apply to | by Matthew Askari | Jan, 2023

2 weeks ago

Life-centred UX design | by Damien Lutz | Medium

5 months ago

The genome color tool. A universal color tool for design… | by Kevin Muldoon | Aug, 2022

5 months ago

UX-Design-(-White-)

© 2022 UX Design News Hubb All rights reserved.

Use of these names, logos, and brands does not imply endorsement unless specified. By using this site, you agree to the Privacy Policy and Terms & Conditions.

Navigate Site

  • Home
  • UX News & Trends
  • UX Mentoring & Learning
  • Contact

Newsletter Sign Up.

No Result
View All Result
  • Home
  • UX News & Trends
  • UX Mentoring & Learning
  • Contact

© 2022 UX Design News Hubb All rights reserved.