At the heart of Molecule’s brand is a commitment to using science and technology to improve people’s lives. The company’s mission is to bring cutting-edge biotechnology to the masses, and Redkroft has helped to bring this mission to life through a brand that is both scientific and empathetic. The agency has used the language of science to build a brand that is authoritative and trustworthy, while at the same time using empathy to create a brand that is approachable and relatable. The result is a brand that appeals to both scientists and the general public, communicating the importance of Molecule’s work in a way that is accessible and easy to understand. Let’s take a closer look.
Branding & Graphic Design
Redkroft. is a brand design studio based in Warsaw, Poland. You can follow more of their works via the links below.
The work showcased is all reserved by Redkroft.
